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" ... Ken serves as the Senior Beverages Advisor in the US for Verlinvest, the Brussels-based family-owned, consumer-focused investment holding company that is part of the Anheuser Busch-InBev control group. He plays a critical role in identifying promising trends and early concepts in the US beverages market, as well as supporting the growth of Verlinvest’s portfolio companies. Previously, Ken built and oversaw the non-alcoholic beverage division at Atlas Distributing Inc. He was also director of Energy Brands, Inc. (Glaceau), makers of Glaceau Vitaminwater, smartwater, and fruitwater from 2000 to 2006 when the company sold a minority interest to The Tata Group. The company eventually sold to Coca Cola for over $4.1 billion. He also does marketing consulting work in the beverage industry for Fusion5 Marketing Innovations and nowinc.net. He currently sits on the Boards of Hint Water, Vita Coco and Millennium Technologie and is the Executive Director of NIDA, a group of independent beverage distributors. ... "