Caution! The site can't guarantee, that text has age permission. The site is not recommended, if you are less than 18 years old.
The site shows example sentences for English words. How the word or phrase could be used in a sentence?
" ... Conviction also requires commitment. All content that is going to be truly valuable, especially visual, will take more effort, more resources and more planning than most expect to create. I rarely meet a client who doesn’t want to consider video for a program but execution quickly gets stalled not by the idea or the promise, but at the sticker shock of the investment required to simply shoot + edit. Demonstrating the compelling return on video helps, especially those facts around memorability, persuasion or demand gen; sometimes I’ve done business cases for action. And it’s not just video that takes muscle. Original photography outperforms stock but you have to invest in it. Telegraphic and infectious infographics take research and information design expertise. Good design is work. ... "
" ... Insurgent brands are winning in large part because their lack of size has forced them to take a unique approach with the three brand assets that are critical for boosting household penetration: brand memorability, shopper visibility and range productivity. ... "
" ... While bringing emotions into advertising can increase the memorability and power of an ad, it is important that the emotions are relevant to the brand itself. Because so much of our life is influenced by emotion, people are very good at detecting “fakers”—both interpersonally and in advertising. If a company wants to incorporate emotions into their next campaign, it is important to start with the brand story itself and then ask which emotions are appropriate. For example, Coca-Cola is not going to run a fear campaign anytime soon, just as the American Red Cross isn’t likely to use humor to get their message across. Because of their memorability, an emotion that’s not germane to the brand could end up doing more damage than good. ... "
" ... “Must Hear TV commercial innovations in NBCU programs generated much stronger ad performance than brand norms, generating 64% more in message memorability as well as lifts in brand memorability and likeability. When we hone in on sound to drive the lean-in experience, it truly translates to tremendous impact for brands.” ... "