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" ... Edu Lyra: influencing leaders in the public and private sector ... "
" ... The pandemic has been influencing consumers to choose healthier foods, explains Landon Eckles, the co-founder of Clean Juice, with his wife Kat Eckles. “People are fearful of illness, and being overweight or being diabetic, on a macro level,” he adds. Hence, they’re attracted to the healthy products it offers. ... "
" ... The third trend influencing the rise of short-termism is the waning tenure of CEOs and CMOs. With CMOs prevailing for just 2-3 years, there’s always pressures to discontinue a predecessor’s advertising, and run a new campaign, thus having something to show for when exiting. Add to that pressure from a newly hired agency by the newly hired CMO to replace an on-going campaign, and there’s a revolving door of CMOs, agencies and campaigns. The result is a very fragmented marketing approach and brand image. ... "
" ... There are two other circumstances influencing the markets’ future inflation perceptions: ... "
" ... These women have made their presence felt globally, influencing people all of genders, races and creeds. They’ve brought unique value and enrichment to people they’ve never even met. In marketing terms, they are who we look to and learn from. We harness their influence to help us spread our own. ... "