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" ... A fractional CMO is a senior-level marketing executive brought on board part time or as a contractor, saving organizations the cost of a full-time hire. I've worked with many clients as a fractional CMO, and this role can range from a short-term contract to tackle a specific issue to ongoing work as a member of the team who implements and executes marketing functions. ... "
" ... Buying a fractional interest for your business involves more commitment than buying a jet card. Although fractional interests are commonly referred to as “50 hours in a Phenom 300” or “20 days in a Phenom 300,” your business is buying an ownership interest in a specific aircraft when it buys a fractional interest, whereas a jet card is the purchase of a contract right to fly a defined number of hours. When considering the purchase of a fractional interest, business owners should ask these questions in addition to the questions suggested when considering a jet card purchase: ... "
" ... Customers are also responding to the improvements we are making in our product. Whether it's introducing fractional shares or recurring investments or adding educational content for our customers to learn and improve, I think our customers see they are on a journey with us where Robinhood will never be done adding more value for customers. ... "