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" ... Brand can be expressed in targeted advertising campaigns via quirky copywriting, compelling images, and general tone. Think about the most classic slogans of our time. ... "
" ... If you offer a service as your business – say, you do copywriting or voiceovers – then you get paid by the hour or by the project (which still is a set of hours). To scale your service business, you could subcontract work to others, raise your rates or find efficiencies that allow you to complete more work in less time. ... "
" ... Many solo businesses have tremendous potential to grow, but their owners don’t know exactly how to tap into the opportunities in front of them. This book, a compilation of clear, streamlined advice from more than 20 experts in topics like copywriting, Facebook ads, SEO, public relations and networking, offers many practical ideas on how to get started that you can start to put to work for you today. ... "
" ... Members share some critical copywriting factors that can help your business boost sales. ... "
" ... The internet has become a place where copywriting skills are worth their weight in gold. Within the field of marketing, the ability to use words to express an idea and convince or convert a consumer is a skill that all communication professionals should have to some extent. Social media especially presents one of the best mediums for engaging an audience with words. ... "