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" ... 5. Enable personal side conversations: Much of the value of an in-person site visit stemmed from informal conversations outside the formal presentation. They enable the visitors to verify whether what they were hearing in the presentations actually reflected what was going on. Without such conversations, presentations could seem like pure PR. Allowing side convedrsations course poses risks for a firm that doesn’t want to reveal how it is being run; such a firm should not be holding a site visit anyway. But for a firm that is genuinely proud of how it is run and is confident that side-conversations will confirm that formal presentations, the use of side conversations can be very powerful. This requires careful planning: in an online setting, for instance it will need the use, for instance, of breakout rooms in Zoom, with the participation organized so that at least one representative of the host firm is present in every breakout room. ... "