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" ... For example, if a competitor has priced their services for $50, customers aren’t likely to accept your business for $100. In order to attract customers and compete in this market, you’ll need to price your services for the same $50 — or maybe even a little bit lower. ... "
" ... Looking into a competitor’s marketing strategies requires a high level of research, though. The process needs to be frequent and painstaking, and newly acquired information needs to be fact-checked. Granted, there is more information floating in the ether thanks to the internet and social media. But remember that not all the information out there is wholly accurate or complete. ... "
" ... The US’s number one competitor in the developed world, the European Union, is already years ahead of the US with respect to all these points. ... "
" ... • The competitor’s discount > 7%. ... "