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" ... Nothing will bring you more business than the personal touch. Put yourself in front of people. With all the advantages of social media, it also has its disadvantages. In particular, it has created a business culture where people may hide behind e-mails and tweets. Social media has coarsened the culture. Because you cannot hear the tone in an e-mail, someinteractions may be misunderstood or the receiver takes personal offense to something you might have thought very benign.Although it may seem corny or old fashioned, working hard for someone's business, keeping them in the loop through occasional meetings or phone calls, talking to them directly, or following up has a huge impact on your business. Going that extra mile will reap rewards in the long run. And if you get the business, send a handwritten or typed note, flowers, or something that indicatesappreciation, a small thank you. These things go a long way. Few people do this anymore. Those customers from an older generation really appreciate it. And customers of all ages will remember you and talk to their friends about the special treatment you gave them...personal treatment. It becomes part of your brand, along with the good product or excellent service they received. Word of mouth praise is priceless. Recommendations and repeat business are keys to business success. ... "
" ... Thirteen years of Labour government saw our national life coarsened by a lowering of educational standards and a braying culture of entitlement. ... "
" ... This was on my mind recently, when I agreed to write occasional essays on education for Forbes. Partisanship has coarsened public discourse about education. Reformers such as Joel Klein, Michelle Rhee and Campbell Brown represent one faction, denouncing their opponents with vehemence, scorn and certitude. They rail about lazy teachers, greedy unions, failing schools, achievement gaps and an apathetic education establishment. Alas, the opposing faction rails about the reformists in return, often with the same degree of conviction and contempt. I don’t want to add to this dysfunction. ... "